Learn how you can make your users happier through data driven decision making! Using Google Analytics and Forms the Pollak Library has measurably increased user satisfaction with our online services. This session will provide an introduction to these two powerful data collection and reporting tools and show you how you can use the data you collect to form a better idea of what your patrons want and what they are doing. Attendees will learn how create and distribute a successful student survey using Google Forms, as well as how to interpret Analytics data.
Learning Objectives:
How to interpret Analytics and survey data
Construct a Google Forms survey and distribute it online
